Branding for intentional dining, hospitality & lifestyle goods.
Only 5 Spots Available This Fall
Past Projects
The outcome is simple: Help create visual identities that match your aesthetic vision.
We love helping founders create visuals that are both authentic to them and attractive to those they're seeking to reach.
We'll do it with a comprehensive four-stage branding journey that transforms your vision into a visual identity that resonates with your audience and amplifies your recognition.
This is for those launching a new venture or seeking to refresh their current brand quality.
The Process
Phase 1: Vision Discovery
We'll dive deep into your heart through a discovery call where I seek to understand your unique needs, values, and aspirations. This ensures every visual element we create authentically represents your vision.
Phase 2: Creative Exploration
You'll receive 3-5 distinct visual direction options, each thoughtfully crafted to represent your brand’s essence. We'll collaborate to identify which direction best captures your vision.
Phase 3: Refinement & Expansion
Based on your feedback, we'll refine your chosen direction and expand it into a complete brand system, including your Brand Style Guide.
Phase 4: Digital Implementation
Your new visual identity comes to life across your digital platforms with a custom website, social media starter kit, and launch materials that ensure a cohesive presence everywhere you appear.
ZION BLOOM Branding Packages
Cafés & Restaurants | $18,500
–– For those who want full-service, end to end branding for their new dining experience.
Foundational Identity System
Brand Strategy (positioning, target audience profile)
Logo Suite (primary, secondary, wordmark)
Typography System & Color Palette
Brand Style Guide (10-30 page reference for brand consistency)
Digital Reach
Website (1-8 pages depending on needs)
Google Business / Yelp visuals (photos that match the brand vibe)
Social media starter kit (profile image, highlight icons, platform strategy, launch graphics)
Email newsletter template (for updates, seasonal launches)
Packaging, Products, & Print Collateral
To-go cups and sleeves
Napkins, bags, and boxes
Business cards, gift cards, and loyalty cards
Merch
Menus & Food Presentation
In-store menus (board, printed, or digital screens)
To-go menus (for catering or takeout)
Food labels, pastry case signage, allergen notes
Physical Space & Experience
Exterior signage (logo sign, A-frame, window decals)
Interior signage (directional signs, bathroom signs)
Wayfinding (order here, pick up there)
Aprons for staff
Content Creation
Strategic social media launch campaign (playbook to drive first-time customers)
Brand photography (interiors, product flat lays, lifestyle shots)
Brand videography (short-form video for Instagram/TikTok)
*Contact for pricing on individual assets.
Hotels | $22,500
–– For those who want full-service, end to end branding for their new hospitality experience.
Foundational Identity System
Brand Strategy (positioning, target audience profile)
Logo Suite (primary, secondary, wordmark)
Typography System & Color Palette
Brand Style Guide (6-10 page reference for brand consistency)
Digital Reach
Website (1-8 pages depending on needs)
Google Business / Yelp visuals (photos that match the brand vibe)
Social media starter kit (profile image, highlight icons, platform strategy, launch graphics)
Email newsletter template (for updates, seasonal launches)
Guest Arrival & Check-in Experience
Exterior Signage (main sign, wayfinding, parking signs, valet signs)
Lobby Design Support (graphic walls, branded displays, entry vibe)
Reception Desk Branding (desk signage, key drop boxes, digital check-in kiosks)
Interior Wayfinding System (room numbers, directional arrows, elevator graphics)
Elevator Wraps & Digital Displays (promos, welcome messages)
Room Keycards / Mobile Key App Branding
Bellhop Carts, Luggage Tags, Valet Tickets
Guest Room Touch-points
In-room Collateral (welcome booklet, branded stationery, “do not disturb” door hangers)
Wi-Fi Login Page Design
Room Service Menus (print, tablet, or digital ordering screens)
Guest Thank-you Notes / Follow-ups
Back-of-House & Staff Experience
Internal Training Materials (handbooks, onboarding decks)
Back-of-House Signage (staff-only areas, employee lounge)
Merchandise & Retail
Gift Shop Branding (bags, receipts, displays)
Branded Merchandise (hats, mugs, t-shirts, candles, tote bags)
Content Creation
Strategic social media launch campaign (playbook to drive first-time customers)
Brand photography (architecture, interiors, and lifestyle shots)
Brand videography (short-form video for Instagram/TikTok)
*Contact for pricing on individual assets or a restaurant addition.
Retail Shops | $12,500
–– For those who want full-service, end to end branding for their new shopping experience.
Foundational Identity System
Brand Strategy (positioning, target audience profile)
Logo Suite (primary, secondary, wordmark)
Typography System & Color Palette
Brand Style Guide (6-10 page reference for brand consistency)
Digital Reach
Website (1-8 pages depending on needs)
Google Business / Yelp visuals (photos that match the brand vibe)
Social media starter kit (profile image, highlight icons, platform strategy, launch graphics)
Email newsletter template (for updates, seasonal launches)
Physical Space & Experience
Exterior Signage (logo sign, A-frame, window decals)
Interior Signage (directional signs, bathroom signs)
Point-of-Sale Signage (promotions, QR codes, gift card displays)
Fitting Room Graphics (mirror decals, etc)
Shelf Talkers & Product Signs (info cards, “bestseller” tags)
Packaging & Product Collateral
Shopping Bags (paper, tote, reusable options)
Product Packaging (boxes, wraps, tissue paper, stickers, hang tags)
Labels & Tags (pricing tags, care instructions, sustainability notes)
Back-of-House & Staff Experience
Internal Training Materials (handbooks, onboarding decks)
Back-of-House Signage (staff-only areas, employee lounge)
Signature Brand Package | $10,500
–– For those looking to start creating momentum right away.
Brand Strategy (positioning, target audience profile)
Logo Suite (primary, secondary, wordmark)
Typography System & Color Palette
Brand Style Guide (12-25 page reference for brand consistency)
1-8 Page Website (page one: shows what you offer, page two: about or action step)
Social Media Starter Kit (profile image, highlight icons, platform strategy, and brand graphics)
Content Creation Package
Strategic social media launch campaign (playbook to drive first-time customers)
Brand photography (headshots, as)
Brand videography (short-form video for Instagram/TikTok)
Essentials Brand Package | $6,850
–– For those looking to establish the integral visuals of their brand and launch with confidence.
Brand Strategy (positioning, target audience profile)
Logo Suite (primary, secondary, wordmark)
Typography System & Color Palette
Mini Brand Style Guide (6-12 page reference for brand consistency)
1-3 Page Website (page one: shows what you offer, page two/three: about or action step)
Social Media Starter Kit (profile image, highlight icons, platform strategy, and brand graphics)
Core Brand Package | $3,500
–– For those looking to start a bit smaller, yet begin creating visibility quickly.
Brand Strategy (positioning, target audience profile)
Logo Suite (primary, secondary, wordmark)
Typography System & Color Palette
Mini Brand Style Guide (3-6 page reference for brand consistency)
Website Only | $3,000-7,000
–– Your branding is already established but you’re looking for a better looking, more functional website.
1-3 Page Site $3,000
4-8 Page Site $7,000
*We have monthly payment plans to help with these investments
